Certified plant-based' logo may have broader appeal than vegan

While the terms ‘vegan’ and ‘plant-based’ might appear to be interchangeable (they both exclude animal products), consumers do not view them in the same way, says the Plant Based Foods Association (PBFA), which has just launched a new ‘certified plant-based’ certification scheme and logo.

Plant-based vs organic: what matters to consumers?

Best Vegan Trademark, Vegan Certification, V-Label

Plant-based wins out over meat-free and vegan claims

Al-Tamkeen Building A Better Tomorrow

Vegan and vegetarian branding: inspiring examples of ethical

Plant Based Standard - FOOD CERTIFICATION

Plant-based seafood brand TUNO hits shelves: 'We recognize that seafood is not an endless resource

Decoding the differences between vegan and plant based

Vegan Logo - LogoDix

What do Plant-Based Food Labels Mean? - Sharon Palmer, The Plant

Vegen Logo

What do Plant-Based Food Labels Mean? - Sharon Palmer, The Plant

CLO-CLO™ Vegan Foods Introduces New Line of Exotic Tasting Vegan